Birmingham
3621 5th Avenue South
Birmingham, Al
Monday-Friday, 11am-6pm
Saturday-Sunday, 11am-5pm
meet jessica
owner
Jessica started HPC in 2020 as a home-based passion project. She had the dream and planned in 2019, and just before launching the business Covid hit. After starting by selling online, HPC shifted into pop-up events in a converted school bus. By the end of 2020, Jessica expanded into a brick and mortar store in the Avondale neighborhood of Birmingham where HPC continues to grow & thrive today!
Jessica lives in Birmingham with her husband and daughter. When not working, she spends time enjoying her own personal plant collection, attending live concerts and local markets/events, hanging out with her family, and visiting local breweries.
meet Astrid
shop manager
Astrid started at HPC in 2023 as a plant shop associate. Originally from Venezuela, Astrid has always been a passionate plant enthusiast—she once had a large collection of cacti and succulents. She emigrated from her homeland in 2020, settling in Birmingham, Alabama, where she began building a life surrounded by houseplants.
Astrid also began hosting botanical workshops at HPC, including Kokedamas and Desert Terrariums, and continues to lead workshops at various local Birmingham businesses.
She lives in Birmingham with her partner, two dogs, a cat, and chickens. She enjoys biking, hanging out with friends and family, and creating botanical art.
